Is Golf instruction all salesmanship??

[mcflog]

What I guess I'm saying is are golfers the most gullible people in the world. I know there are 1000 ways to skin a cat, but how do you find the 1 way that works best for you. All these instructors whether they have their own forum or dvd or book or whatever, make it sound like their right. Everybody can't be right can they. I mean anybody that has access to a pro with diligent effort can usually get to some level of proficiency regardless, but is there really an easier way. Is there a superior method or is it all smoke and mirrors. How does someone wade thru it all. ?? Without an instructor over your shoulder how can you sort it all out and find your personal "the way".

On a side note anybody "to watch" for at the Cliffs tourney this week. Would love to witness the application of what is being (for lack of a better word) preached. Thx