[golfbulldog]

Bucket - agree with you to some degree.... but Luke Donald's name on a Blade would almost be as artificial as Faldo on wine.... sure they know what a good one tastes and feels like....but they would each have very little input into designing the product... and luke probably would not be using the retail version of his blade anyway....

Endorsements only have real significance to me if you know that the guys in the know are using the exact same product that you are...like you and Tiger with your Miura forgings....

Or me and Tiger and our Gillette shaving blades....actually i don't do the vibrating version!...but at least I know my stubble is trimmed by the same steel that his is...unless he has some special samurai steel shaving blade that gillette just puts his name to...with a few "tour versions" available for the few...

We are suckers for marketing... we buy something because a "trusted " celebrity (sports, film whatever) puts their name to it..."trusted" meaning I have never met him/her and like their films/swings/bank balance....

What i want is a striaght talking golf wine without pretension...

I hear Boo is coming out with some grape juice soon.... Now Boo putting his name to some hunting equipment and you just know tha guy would have a great product!